Saturday, February 12, 2011


So I was walking down the street in Beverly Hills the other day, and I noticed a sign that said, "Coming soon: Brooklyn Bagel Company." Below that, it said, "It's in the water!"

Really? The flavor of a Brooklyn Bagel Company bagel comes from the water? If their water is significantly different from the water used by any other bagel place, they must be getting it from either the Hudson or the East River. Either way, I don't think I'll be eating their bagels anytime soon.

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